Corporate Entrepreneurship
Necessary Factor for Innovation of the Corporation
DOI:
https://doi.org/10.29327/2384439.3.3-2Keywords:
Corporate entrepreneur, Entrepreneurshippractices, Corporate innovationAbstract
This work has as general objective to demonstrate how the corporate entrepreneur can make innovation within the company more liberal, defining not only what is the corporativist enterprise, but also the contextualization to describe the implementation process and incentives in the organizational entrepreneur. The justification of the work is based on the innovation difficulties that companies have to solve the problems that may arise, as a way to help improve the results and profitability of business. The applied methodology is the use of bibliographical research aiming at the general objective of how to demonstrate the benefits of corporate entrepreneurship in the organizational environment of companies. The results of the work aim to improve corporate processes, implementing concepts of entrepreneurship, likewise enabling employees to understand their applicability in companies, as well as explaining management processes, because they can be used as an action plan to achieve the main objective of the management strategy.
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Copyright (c) 2025 Ali Antonio Abrão Junior, Mauricio Moreira de Paulo, Felipe da Silva Santos, Wendel Silva do Amaral
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